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Kaizen Gaming’s Affiliate team will attend the iGB Live Affiliate Amsterdam

By Daniel O'Boyle

  • Article summary

Kaizen Gaming is the largest GameTech company in Greece and one of the fastest-growing companies in Europe. Today the company operates in 7 countries: Greece and Cyprus with the brand Stoiximan and Germany, Romania, Portugal, Brazil and Chile with its international brand Betano.

The Kaizen Gaming experience is available across platforms through a variety of product offerings including Sporsbook, RNG & Live Casino, Virtuals, Fantasy, Esports, all carefully designed and highly responsive to ensure we can satisfy the needs and preferences of all our customers. We invest in cutting-edge technology that is developed both in-house and through top-tier partnerships with industry leaders. We are committed to offering unparalleled online entertainment experiences, constantly optimised, fully customizable and always within a safe gaming environment, where fun and Responsible Gaming go hand-in-hand. Μoreover, having been loyally supporting sports and athletes since the very beginning, we are sponsors of 14 football clubs in 6 countries, undertaking common social initiatives just like we do with every team we partner with.

About Kaizen Gaming Affiliate program

Since the launch of Stoiximan in 2012, Kaizen Gaming’s Affiliates Program has grown from strength to strength over the years, playing a pivotal role in the company’s growth and brand recognition.

The popularity of Kaizen Gaming’s affiliate program is closely linked with our desire to offer a multi-channel experience that sets us apart. This has been recognized multiple times, including our distinctions as “Best Mobile Operator” at the EGR Awards 2019, and (3) EGR Marketing & Innovation Awards in 2022 for our Marketing Campaigns (Product and CSR) and Responsible Gaming tools.

Working with over 3,000 affiliates and 5,000 active accounts in 6 markets, our affiliate program is a substantial contributor to the total number of acquisitions and revenue for Stoiximan and Betano.

From day one, market-to-market tailored affiliate campaigns have catered for advertisers from all known marketing verticals such as SEO, PPC, email marketing and CPM.

The affiliate team was founded in January 2021 after having been maintained by local marketing teams in the past. Today the affiliate team consists of 6 people covering Greece, Cyprus, Germany, Portugal, Brazil and Romania. All markets are covered with native-speaking Affiliate

Managers. And it will be growing rapidly in the years to come as Betano will be entering new markets.

Kaizen Gaming aims to build long lasting partnerships founded on mutual respect and common profitability. We grow together with our affiliates in 6 countries. Our vision is, to continuously improve the experience of our members, who rely on our high-quality sport and casino product range for their entertainment and to enhance the growth of our business, by among others, conducting mutually beneficial long-term partnerships.

Meet us at iGB Live Affiliate Amsterdam - Stand: MR12

Kaizen Gaming’s Affiliate team will attend the iGB Live Affiliate Amsterdam, from 28 September - 1 October and we are looking forward to meeting existing as well as new affiliate partners and discussing business opportunities and potential partnerships

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