Bulgaria-based affiliate Websa has made its mark across emerging markets, with standout success in Africa. In this exclusive interview, project manager Kristiyan Kyulyunkov shares his journey from football-obsessed freelancer to leading Nostrabet and explores why player education and smart localisation are key for affiliates in African markets.
Back again in another deep dive into the LatAm market, ICS duo Martin Calvert and Luke Kenna provide a marketing guide for igaming affiliates with an eye on Argentina. They tackle everything from regulation to the best organic practices, including building local audiences and amplifying trust.
Gentoo Media has announced the promotions of Micha Leth Hellerøe to chief people officer and Dijana Radunovic to senior director of sales.
The super affiliate posted a record Q1 with revenue hitting $40.6 million, reflecting a 39% year-on-year increase from $29.2 million.
