Sitting at the intersection of entertainment, affiliate marketing and community building, streamers have been shaping the igaming industry for nearly a decade. Yet, as platforms like Twitch and YouTube tighten their gambling regulations, can streamers still deliver the same value? Joyce Yang speaks to leading streamers, an analytics platform and a game provider about the challenges they face and how they’re adapting to this changing landscape.
In the third part of this iGB L!VE 2025 speaker interview series, Gentoo Media head of SEO Emilio Takas looks back on his journey from dial-up internet to leading the affiliate’s sports strategy. He reflects on how YouTube shaped his digital instincts, why team building matters more than keywords and what it takes to thrive in the new era of AI search.
Rita Mendes, head of people at Alts Digital, explains how crucial it is to stay connected within a fully remote iGaming affiliate, especially in a sector where remote working is proving key in developing a global team.
Global marketing agency celebrates first anniversary of its strategic partnership with football giants AC Milan.
