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The game isn’t over: How affiliates can make the most of AI search
Since AI search arrived, the SEO world has been gripped by waves of panic over declining clicks. But as Alex Windsor writes, the picture looks a bit different for iGaming affiliates. Those who stay relevant and optimise for the new system can still find themselves with a distinct edge.
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The game isn’t over: how affiliates can make the most of AI search
Since AI search arrived, the SEO world has been gripped by waves of panic over declining clicks. But as Alex Windsor writes, the picture looks a bit different for iGaming affiliates. Those who stay relevant and optimise for the new system can still find themselves with a distinct edge.
Media 24 appoints Arturs Korolkovs as new CEO
The affiliate has announced the promotion of its head of sales Arturs Korolkovs to CEO.
Platform migration: a technical project or a management decision?
While the benefits of moving from a legacy to a modern affiliate management system may be clear, migration still carries concerns and risks for affiliate programs. But these can be mitigated by clear-headed analysis of the entire technical and strategic picture and partnering with a platform you can trust to handle all aspects of the transition, according to ReferOn’s head of product Vlad Bondarenko.
Meet the Manager: MelBet's Anastasiia Shcherbyna
In this latest of our Meet the Manager series, we speak to Anastasiia Shcherbyna, CMO at MelBet Partners & Affiliates
Affina Partners presents Alawin, a new iGaming brand born from magic and adventure
Designed with both players and partners in mind, Alawin combines immersive aesthetics with a broad product offering and robust loyalty mechanics.