Back again in another deep dive into the LatAm market, ICS duo Martin Calvert and Luke Kenna provide a marketing guide for igaming affiliates with an eye on Argentina. They tackle everything from regulation to the best organic practices, including building local audiences and amplifying trust.

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In the second part of this iGB L!VE 2025 speaker interview series, Game Lounge CTO Keith Cassar discusses the fragmented state of affiliate platform data, why transparency is essential for trust and performance, as well as how the Trust and Data Index is setting a new benchmark for the iGaming industry.

  • PEOPLE
  • INTERVIEWS

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