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Winners Revealed 2012
Following a glamorous evening at this year's iGB Affiliate Awards, we are proud to announce the 24 winners of 2012 - congratulations to you all!
For those that were unable to make it on the night or wish to re-live their winning moment, the 2012 iGB Affiliate Awards highlights video courtesy of CalvinAyre.com is now available and so are the photos!
Best Affiliate - CasinoSponsored by WagerShare |
The judges have awarded this top honour to Ask Gamblers due to their impressive work they have done within social media on top of the fact they are constantly innovating such as their recently launched CasinoRank tool. On top of this they felt the site was extremely professional and well designed and were particularly impressed with the complaint system that was well organised for both the casino and player. |
Best Affiliate - Poker |
The judges selected Poker Strategy for this award not only because they are one of the biggest poker affiliates in the market but also because they actually provide a highly valuable service in educating the masses about online poker. Their poker school not only provides new poker players with invaluable information, but they serve as an enormous asset for all poker operators and the gambling industry as a whole. |
Best Affiliate - Sports Betting |
The judges chose OLBG for this award as they were highly impressed with how they have developed and activated one of the UK’s busiest betting communities to consistently deliver large quantities of high value converting traffic. On top of this the judges made note of the fact the management team were extremely approachable and professional, consistently focusing on the broader industry trends and how they could use these in their business. |
Best Affiliate - Bingo |
As one of the longest serving and most established bingo affiliates the judges were particularly impressed with the reputation and brand power of Which Bingo. In addition since the 2011 makeover the judges felt the site had vastly improved the user experience as well as developing a highly effective SEO strategy with a good use of a pop up overlay. |
Best Affiiliate - Non Traditional |
The judges chose APCW to receive this honour due to the unique approach APCW uses to educate both the industry and players. To date APCW has accumulated 2.7 million views of their weekly newscasts and is the most-watched and most-distributed video in the online gaming industry making it a true winner of this award. Special mention goes to J Todd for his no holds barred opinions and genuine love for the industry, a key ingredient that makes APCW’s footage so popular! |
Best Affiliate OverallSponsored by Neteller |
The judges awarded Odds Checker with this top award not only because it is one of the biggest odds comparisons sites in the world, but because they consistently deliver both volume and quality player growth year on year. On top of this the judges were particularly impressed with their on page SEO and ranking in the search engines as well as a number of innovative approaches to boost conversions. |
Best Affiliate Manager - Casino |
The judges felt that Martyn deserved this distinction due to his commitment to helping and responding to affiliates in a timely manner, his dedication in getting the newest promotions out and general hardworking attitude. The judges summarised Martyn as a huge asset and one of the most dedicated and helpful affiliate managers in the industry. |
Best Affiliate Manager - Poker |
Atil Singh – Carbon Poker/ ChipSplit The judges were impressed with Atil saying that he has excelled in providing his affiliates with great service, and that his honest and thoughtful approach is well respected within the industry. The judges summarised that Atil’s dedication goes above and beyond what is required and this recognition is well deserved. |
Best Affiliate Manager - Sports Betting |
The judges selected Nigel for this accolade as a result of the excellent support he gives to the affiliates he manages. The judges concluded that his hard work, reliability and trustworthy character deserve a lot of credit as Nigel has become one of the industry’s top all round affiliate managers. |
Best Affiliate Manager - Bingo |
The judges felt that Vikki should be recognised for this award because of her friendly attitude and positive approach to problem solving, making the most of any opportunity that comes her way. The judges concluded that Vikki’s can do attitude and 100% commitment to the affiliates she manages really set her above her affiliate manager peers. |
Best Affiliate Manager - Non Traditional |
Sebastian Loaiza - Poker Affiliate Solutions The judges felt that Seb deserved this award as a result of his passion for relationship management. His friendly personality and upbeat demeanor is evident in all of his relationships, whether managing existing clients or establishing new ones. The judges concluded by saying that Seb is an exceptional affiliate manager who treats all affiliates like he would want to be treated. |
Best Affiliate Manager Overall |
The judges felt that Nigel’s dedication to both the bet365 team and his affiliates really shone through making him the deserved winner of this award. The judges concluded by reiterating that Nigel’s honesty, promptness and considered responses are just a few reasons why both his colleagues and affiliates feel he goes out of his way for them – a real professional. |
Best Affiliate Program - Casino |
Affiliate Edge has received this award because the judges were particularly impressed by their wide assortment of casino choices, innovative reporting, attentive staff and timely payments. The judges concluded by saying that Affiliate Edge have succeeded in establishing one of the best managed affiliate sites, one that is both trusted and reputable. |
Best Affiliate Program - Poker |
The judges selected Everest Affiliate to receive this award as a result of its longevity and stability. With a business-minded affiliate management team and strong brand focus, Everest has remained a popular favourite keeping their affiliates as their number one priority. |
Best Affiliate Program - Sports Betting |
The judges selected Bet365 to receive this award as they not only have the best player facing product but also an incredible affiliate program with high conversions and consistently good support and prompt payments. Bet365 is very simply a solid and ethical business with a highly dedicated team that want to help their affiliates to grow. |
Best Affiliate Program - Bingo |
Market-Ace (Jackpot Joy) The judges recognised Market-Ace for this award due to their solid reputation in the market with a strong selection of recognisable and leading bingo brands. They also made a special note on the fantastic affiliate support provided helping affiliates gain the most from the extensive marketing tools provided. |
Best Affiliate Program - Non Traditional |
The judges felt 24Option deserved this award due to the fact that they consistently put affiliates first and genuinely work with their partners to increase conversions. In addition the judges were impressed with the level of customization available to track the various marketing campaigns available. |
Best Affiliate Program - Overall |
The judges have awarded this top honour to Bet365 because they exceed expectations on every level from transparency and reputation to conversion and retention. The judges were most impressed with how dedicated and hard working the affiliate team is which underpins the entire program and success it has had. Bet365 is best summarised by one of the comments in the nomination process: “There is nothing negative to be said about this program!” |
Best iGaming Affiliate Network |
Income Access received this award because the judges were particularly impressed by their continuous search for excellence, providing a popular, trusted and reliable service with unbeatable support. The judges summarised Income Access as a seriously dedicated group of experts with experience that is second to none, they are no doubt the best in the business. |
The Lou Fabiano Award for the Best iGaming Community |
GPWA received this award because the judges were impressed by the tremendous effort that is put into this forum, the engagement of admins, breadth of topic coverage, quality posts and overall reputation. The judges summarised GPWA as the number one destination for any affiliate manager or affiliate, old or new – a very active and vibrant gaming affiliate community. |
Best Newcomer: Affiliate ProgramSponsored by Intercash |
The judges were impressed with ComeOn! saying they have successfully built great awareness and recognition despite being such a young company. The judges summarised that ComeOn! are a new but very likeable brand with a professional approach and an affiliate-friendly concept. |
Best Newcomer: Affiliate |
The judges felt that Goal.com deserved this accolade because of their impressive high-end site and phenomenal progress in such a short time. The judges concluded that Goal.com has a great concept and with its availability of languages and top class content, they predict this site will become one of the well-known sports sites of the future. |
Best Payment System |
The judges felt that NETELLER deserved this distinction due to its usability, reliability, and excellent customer service with particular focus on account security and resolving fraud payment withdrawals. The judges summarised NETELLER as a solid, robust and highly trustworthy payment solution that has added a novel affiliate model to enhance its offering to players. |
Outstanding Achievement in the iGaming Affiliate Industry |
Richard Skelhorn As CEO of Mandalay Media Richard is renowned as one of the most successful casino affiliates in the iGaming industry consistently delivering high quality traffic through innovation and SEO techniques only he knows since 2000. Building on this success Richard moved into bingo from both the operator and supplier side driving big successes and challenging many misconceptions in the bingo market creating a number of very well known brands. Richard really is genuinely a “Super Affiliate” and has achieved a huge amount in such a short space of time. |
