Winners Revealed

Best Casino Affiliate

Sponsored by WagerShare

CasinoCity.com

The judges have awarded this top honour to CasinoCity due to its historical brand position in the market with players and industry people alike. They were particularly impressed with the sheer depth of information and the fact it is constantly being updated. The judges concluded that CasinoCity and its network of sites are one of the central “go to” points for news and updates about the iGaming industry. 

Best Poker Affiliate

PokerStrategy.com

The judges awarded Poker Strategy this distinction due it’s impressive reach with languages and localisation as well as for constantly introducing new initiatives with operators and players to further develop and grow in mutually beneficial ways ensuring excellent retention and conversion. The judges concluded that PokerStrategy is one of the best educational resources in the industry with unique positioning, quality and potential for growth. 

Best Sports Betting Affiliate

Sponsored by The Sports Betting Community

Oddschecker.com

The judges were really impressed by Oddschecker.com and felt it deserved this award due to its incredibly strong and established brand which consistently delivers high volumes of customers. On top of this the judges particularly liked the use of an entry overlay and its constant top positioning in the search engines. The judges summarised that Oddschecker is a consistently high performer and is a cut above the other odds comparison sites in the market. 

Best Bingo Affiliate

BingoPort.co.uk

The judges were really impressed with how BingoPort has consistently grown their huge community through innovative marketing strategies and at the same time deliver high value and quality players.  On top this judges particularly liked the SEO strategy behind BinoPort and how they are always featured at the top of the premium bingo keywords. The judges summarised that BingoPort is great for content, first for news, has a fantastic community and is the ideal stop for a player to choose a bingo room.

Best Non-Traditional Affiiliate

AffiliateGuardDog.com

Affiliate Guard Dog received this award because the judges were particularly impressed by its completely unique service and features that protect and assist affiliates. The judges also liked the fact that the site is built on honesty, objectivity and commitment to making the iGaming industry a better place. The judges concluded that Affiliate Guard Dog is one of the best affiliate advocates throughout the entire gaming industry.

Best Overall Affiliate

PokerStrategy.com

The judges awarded this exceptional honour to PokerStrategy because of its volume and quality of players which is incomparable to any other affiliate in the industry but also the fact that their approach nurtures players through an education and progressive system which benefits players, and operators. The judges also commented that the site itself has been built in a way that encourages high conversions and easy navigation. The judges concluded that Poker Strategy is pushing the boundaries in affiliate operations; it is a leading business which provides a service to improve and grow the industry.

Best Affiliate Manager

James Woods , Bet365

The judges felt that James Woods deserved this distinction because of his commitment professionalism and hardworking attitude. In addition they were particularly impressed with the way he constantly looks for innovative and unique solutions for his affiliates. The judges summarised James as a “rising star” who truly cares about his clients and their companies as if they were his own.

Best Affiliate Program

Bet365

The judges have awarded this top honour to Bet365 because of a combination of key benefits they offer to their affiliates ranging from a high quality affiliate system to some of the highest conversion and retention rates in the market. The judges summarised Bet365 as one of the most respected UK bookmakers, with a fantastic product, clear and affiliate friendly terms, consistent growth and investment - all supported by a great team. 

Best Affiliate Network

Income Access

Income Access received this award because the judges were particularly impressed by the high quality, reliable software and clear reporting system which are enhanced by reliable support offered to both affiliates and operators. The judges summarised Income Access as the leader in this category, due to their growth and support, their honesty and openness and excellent software and tools.

The Lou Fabiano Award for the Best iGaming Community

GPWA

GPWA received this award because the judges were particularly impressed by their strong reputation and provision of a well-moderated community where members actively contribute to important industry topics. They were impressed with how GPWA have increased forum participation and introduced useful tools to help both programmes and affiliates. The judges summarised GPWA as an authority community for the iGaming industry, which is well-presented and extremely useful.

Best Newcomer: Affiliate Program

Sponsored by Neteller

GoWild Affiliates

The judges felt that GoWild Affiliates deserved this award because of their great player loyalty and VIP scheme as well as their excellent and responsive affiliate team. The judges summarised GoWild Affiliates as one of the best Microgaming powered casino launches in the last few years, definitely one to watch!

Best Newcomer: Affiliate

BettingPro.com

The judges felt that BettingPro deserved this accolade because of their highly informative site which always features up to date industry news and promotes a great selection of rooms, and is notably run by a very professional and business minded team. The judges concluded that BettingPro is a sleek, informative, comprehensive site - a perfect industry case study on betting/gaming comparison site design and usability.

Best Payment System

Moneybookers

The judges felt that Moneybookers deserved this distinction because of a large number of reasons from innovation in terms of their affiliate referral payment scheme through to their fast and efficient low fee payments which are both flexible and convenient. The judges summarised Moneybookers as having all the attributes of a successful payment system; fast payments, small fees and very broad coverage.

Best Innovation in the iGaming Affiliate Industry

ValueChecker.co.uk

ValueChecker.co.uk received this award because the judges were particularly impressed by how innovative this was from service and integration through to the range of products and the ability to tailor the information displayed empowering affiliates with control over how its service is used. The judges summarised ValueChecker as the first tool of its kind, simple to use and fulfils a need for many smaller affiliates helping them promote a range of brands in an efficient, customized and targeted manner. 

Outstanding Contribution to the iGaming Affiliate Industry

This new award category honours the exceptional men and women who have made and continue to make a significant contribution to our industry. As the first time winner, we looked hard to find someone whose work, vision, creativity and empathy has inspired countless of us in iGaming around the world. We are delighted to say that this person truly deserved to be recognised for her exceptional work, long-term efforts, dedication and sustained commitment to the iGB affiliate Industry.

Dominique, GamesandCasino.com