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SEO

Justice hammer

CMA vs Google: Is the UK’s fair ranking rule too good to be true?

The new conduct rules imposed on Google by the UK authority require greater ranking transparency and voluntary user data portability – but what do they really mean? HIREQUARTER’s Milan Novakovic breaks down the new acts’ premises and pitfalls and what affiliates should do now.

Brand Views

Anatomy of a launch: Inside V.Partners’ Slotoro debut (Part 2)

In the second and final part of iGBA’s exclusive look under the hood of V.Partners’ recent Slotoro launch, head of affiliates Natalia Hurina explains how the new brand combines the latest market insights and affiliate-centred design to drive the strongest possible results for partners.