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Don’t just watch: How to boost World Cup engagement with influencers
The World Cup is one of the rare sports events that can pull almost the whole world into the same conversation. Tymur Dikhtiar from Famesters explores how influencers can level up audience engagement with tips for choosing the right partnership, campaign format and platform.
iGBA Awards 2026
Cast your vote for Best Affiliate Manager and Game of the Year on the official iGB Affiliate Awards page, where you can also buy tickets and access all you need to know on the process, our judges and much more.
SEO is not dead, but the version you learnt probably is
Having already gone through four Google updates in the first six months, 2026 feels like a turbulent year in Search. Hassan Boussalem, MoveUp Media founder and CEO, explores the changes he’s observed and new traffic strategies, including AI-assisted SEO and owned community channels.
Don’t just watch: How to boost World Cup engagement with influencers
The World Cup is one of the rare sports events that can pull almost the whole world into the same conversation. Tymur Dikhtiar from Famesters explores how influencers can level up audience engagement with tips for choosing the right partnership, campaign format and platform.
Anatomy of a launch: Inside V.Partners’ Slotoro debut (Part 2)
In the second and final part of iGBA’s exclusive look under the hood of V.Partners’ recent Slotoro launch, head of affiliates Natalia Hurina explains how the new brand combines the latest market insights and affiliate-centred design to drive the strongest possible results for partners.
Meet the Manager: MelBet's Anastasiia Shcherbyna
In this latest of our Meet the Manager series, we speak to Anastasiia Shcherbyna, CMO at MelBet Partners & Affiliates
Boomerang Partners opens the second half of Golden Boomerang Awards 2026 during the summer of major sports
The first half of the Golden Boomerang Awards 2026 by Boomerang Partners is over, and this annual affiliate tournament is moving into its next phase.
