Are affiliates becoming the new operators in regulators’ eyes?

The new conduct rules imposed on Google by the UK authority require greater ranking transparency and voluntary user data portability – but what do they really mean? HIREQUARTER’s Milan Novakovic breaks down the new acts’ premises and pitfalls and what affiliates should do now.

The affiliate has appointed Shaun Wallace, better known as the “Dark Destroyer” on ITV quiz show The Chase, as its first head of smarter gambling.

In the second and final part of iGBA’s exclusive look under the hood of V.Partners’ recent Slotoro launch, head of affiliates Natalia Hurina explains how the new brand combines the latest market insights and affiliate-centred design to drive the strongest possible results for partners.

In our latest Meet the Manager interview, we catch up with Ranm Medina of 1xBet

On 11 June, the FIFA World Cup 2026 kicked off in North America. It will be the year’s biggest sports event, but for affiliates the real challenge is the wider calendar. Across 2026, major tournaments in football, tennis, Formula 1 and other sports will run almost back-to-back, creating one of the most congested schedules affiliate teams have faced in recent years.