iGBA

Media Buyer Requirements User acquisition expert: 1+ years of proven track in building marketing retention campaigns for a consumer product through ad networks; Previous experience with ad networks; Understanding of attribution models (post view vs click) and conversion deduplication; Awareness of GEO-specific advertising regulations for gambling verticals; Gambling experience is mandatory; Work with creatives, experience with setting up tasks for video creatives; Experience in A/B testing and campaign optimization; Ability to identify issues within campaigns and develop solutions quickly; Understanding user journey, user segmentation, engagement, and customer experience; Ability to analyze and understand such metrics as CTR, CR, CPA; Previous work with such tools as Jira, Tableau; Understanding how to work with pixels, postbacks, user cookies; Remote work experience: ideally, in an international team; Flexible and open to feedback, with a continuous improvement mindset; Comfortable working independently and managing large-scale ad budgets; Good English communication skills.

Responsibilities
Launch retargeting and performance campaigns;
Manage the structure of retargeting campaigns;
Close work with existing campaigns;
Technical setup: pixel integration, postback configuration;
Inventory management: maintaining whitelists and blacklists of publishers and domains in DSP;
Creative performance analysis and briefing for the design team based on CTR and conversion data;
Regular reporting on campaign performance by GEO and placement;
Close work with existing campaigns.
 
Benefits
An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more;
Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;
Modern corporate equipment based on macOS or Windows and additional equipment are provided;
Paid vacations, sick leave, personal events days, days off;
️Corporate health insurance program for your well-being;
Referral program enjoy cooperation with your colleagues and get the bonus;
Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences;
Rewards program for mentoring and coaching colleagues;
Free internal English courses;
Yoga classes to help you stay active and energized;
In-house Travel Service;
Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays;
Corporate events, team buildings.