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Resources

The resources section is split into two areas, articles from iGB affiliate Magazine and videos of conference sessions at our previous events. These are all focused on updating or teaching you something new so you can make more money as an affiliate or operator.

Branding without Burning - Why Affiliates Have to Become a Brand to Survive

Branding and being an affiliate may not seem natural but it is essential to survive. Branding happens offline as well as online and while it takes time, you will reap the financial rewards. Fighting against the constant and deliberate targeting...

Dele Sikuade goes under the hood of the Agile software methodology to show you what it was really designed to achieve and how, by sticking to its principles and not a set of rigid rules, you can get exactly what you want from a web technology...

Search engine optimisation has changed, Google have altered their algorithms and released a bout of automatic updates designed to eliminate low quality websites and those that have large scale backlink profiles filled with keyword anchor text...

“Gambling’s crack cocaine: They’re the disturbing new face of gambling – betting machines that enslave the poor and earn bookies BILLIONS”, reads the...

Real Money skill gaming, where players compete against each other and win cash in a variety of well-known games, is rapidly expending and this massive industry is grabbing the attention of the iGaming world. With hundreds of millions awarded in...

email marketing

Email marketing is one of those grey areas where a number of different techniques and methods exist to the point where it can become overwhelming. But it needn’t be that confusing, in fact, and once you...

bitcoin

Want to find out more about the latest phenomena causing a storm in the Gaming world? Hear from a panel of Bitcoin Experts who will explain all. How to mine your own Bitcoin, whether it is classified as a...

Filmed at the London Affiliate Conference in Feb 2014. Chris Harrison, eGaming Industry Manager at Google will take you through how you can utilise the worlds 2nd biggest search engine to drive both branding and direct response objectives for...

Emerging Markets: Africa

With affiliates and operators finding established iGaming markets increasingly saturated, attention is turning elsewhere. Ian Barnes, CTO of premium gaming solutions provider BetTech, examines the challenges and opportunities in Africa.

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The London Affiliate Conference 2014 invited a range of experts within the US iGaming market to discuss and share their views on the developments in the US and how this will impact affiliates. It discusses the change in legislation and the...

Here Kay Schaefer talk about how Google is constantly changing their algorithm and making it harder to get good links. Learn what is technical SEO actually is and how to optimise you site effectively by knowing the process of technical SEO, how...

Affiliates and Legal

This year Financial Partners Expo ran alongside side this years London Affiliate Conference 2014. With Binary Options and Forex being the hot topic for a new league of affiliates here is Tal Itzhak Ron, Managing Partner of Tal Ron, Drihem and Co...

SEO FOR MOBILE AND TABLET

The step-by-step guide to nailing mobile SEO in 2014, by Janet Plumpton, SEO Strategist at Latitude Digital Marketing. 2014 IS looKInG like a big year for mobile SEO. The latest quarterly Walker Sands Communications mobile traffic report...

POST-CLICK OPTIMISATION

Google’s Eli Uzan returns to provide insight on how to improve the post-click experience to increase conversion in the long-term.

It's a known fact that supermarkets don’t have the motivation to add more cashiers when...

iGB Affiliate is pleased to announce the launch of the 2014 and 5th edition of the iGB Affiliate Directory which is the definitive affiliate marketing directory for the iGaming industry. This hugely popular...