Featured
Not just keywords: Sweeps and prediction markets SEO in 2026
As sweepstakes slow in the US, prediction markets are emerging rapidly as a new monetisation channel for affiliates – but both are under regulatory pressure. SEO specialist and HIREQUARTERS founder, Milan Novakovic, explores the market environments surrounding the two verticals in 2026 and why the right keywords matter more than just search visibility.
iGBA Awards 2026
Cast your vote for Best Affiliate Manager and Game of the Year on the official iGB Affiliate Awards page, where you can also buy tickets and access all you need to know on the process, our judges and much more.
SEO is not dead, but the version you learnt probably is
Having already gone through four Google updates in the first six months, 2026 feels like a turbulent year in Search. Hassan Boussalem, MoveUp Media founder and CEO, explores the changes he’s observed and new traffic strategies, including AI-assisted SEO and owned community channels.
You only get one first day: Don’t overlook onboarding in retention
While onboarding is where retention begins, many companies still treat it as a formative nice-to-have rather than as a performance infrastructure. Saroca CEO Emily Haruko explores how the right onboarding process can boost new hires’ productivity and save costs in the long run.
Anatomy of a launch: Inside V.Partners’ Slotoro debut (Part 2)
In the second and final part of iGBA’s exclusive look under the hood of V.Partners’ recent Slotoro launch, head of affiliates Natalia Hurina explains how the new brand combines the latest market insights and affiliate-centred design to drive the strongest possible results for partners.
Meet the Manager: MelBet's Anastasiia Shcherbyna
In this latest of our Meet the Manager series, we speak to Anastasiia Shcherbyna, CMO at MelBet Partners & Affiliates
2RBO Affiliates hosts exclusive meet & greet with Diego Simeone
Just ahead of the highly anticipated FIFA World Cup, 2RBO Affiliates hosted an exclusive meet-and-greet featuring global football icon Diego Simeone in Madrid.