aac affiliate conference session-Maximising the potential of email acquisition & retention campaigns
Session Title: Maximising the potential of email acquisition & retention campaigns
Session Description: This session will look at the difference in successful acquisition and retention marketing campaigns and show you how to leverage your data to increase the returns from your email marketing. There will also be an opportunity to ask questions regarding key issues to the industry such as delivery, tracking conversions/deposits, campaign automation and a free 'email healthcheck' and/or creative audit for all attendees.
Session Speaker: Speaker: Alex Timlin, Communicator Corp
Alex Timlin manages iGaming channel at one of Europe's largest Email and Mobile providers The Communicator Corporation. The experience of managing hundreds of millions of messages monthly through our delivery network means we're ideally placed to offer advice on making sure your messages reach the inbox and generate the maximum return.
Filmed at Amsterdam Affiliate Conference 2009
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