iGBA
Marketing Analyst

Marketing Analyst

04 NOV 2025

Marketing Analyst We believe that great careers and thriving teams grow through meaningful connections, and we’re here to match you with opportunities that fuel ambition and roles that unlock your talent. We know iGaming inside out and use that know-how to help talented professionals find their place in the game, where drive, innovation, and ambition meet in a perfect match.

Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries.
Perfect for those who aim to:
Define key metrics and methodologies for Marketing and CRM analytics, align them with overall business goals, and assist in efficient decision-making;
 
Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way;
 
Work independently and autonomously, collaborating closely across Marketing, Finance, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline;
 
Maintain data integrity from various sources, actively challenge and improve existing data flows;
 
Contribute to the enhancement of accuracy, reliability, and overall data quality;
 
Develop user-friendly Tableau dashboards to monitor primary Marketing and CRM KPIs, both existing and new;
 
Recommend innovative ideas for optimizing marketing performance and efficiency;
 
Lead automated reporting for timely and accurate information delivery.
 
Experience you’ll need to bring:
A minimum of 2 years of analytical experience, preferably in B2C marketing analytics;
 
Understanding of multi-touch attribution mechanisms;
 
Advanced proficiency in SQL;
 
Proficiency in Tableau or similar tools;
 
Solid statistical knowledge and experience in using statistics to analyze complex data;
 
Minimum English level required: Intermediate;
 
Familiarity with GIT and Airflow is a plus;
 
Experience with Python libraries is also a plus.
 
It's a perfect match if you have those personal features:
Capability to work self-sufficiently;
 
Attention to detail and strong work ethic;
 
Proactive and result-oriented mindset.