iGBA
VIP Gamification Manager

VIP Gamification Manager

29 DEC 2025

VIP Gamification Manager We believe that great careers and thriving teams grow through meaningful connections, and we’re here to match you with opportunities that fuel ambition and roles that unlock your talent. We know iGaming inside out and use that know-how to help talented professionals find their place in the game, where drive, innovation, and ambition meet in a perfect match. Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth. Perfect for those who aim to: Plan, execute, and analyze gamification campaigns for players’ activation, retention, and reactivation; Analyze and create segments for gamification campaigns; Manage content inside the gamification back office; Publish and update content; Develop and maintain a gamification calendar aligned with main goals and ensure the deadlines are met; Assist with identifying new gamification techniques that are available for set up in the gamification back office to maintain a high level of customer engagement; Ensure published content follows the overall promo concept; Collaborate with content writers, designers, and others as needed; Test the set content to make sure everything is working correctly; Participate in hypothesis testing connected with the retention- and activation-connected metrics.

Experience you’ll need to bring:
1.5+ years of experience in CRM, Retention, or Gamification Management within the iGaming industry;
 
Experience with bonus mechanics, quests, level systems, and tournaments;
 
High attention to detail, creativity, and understanding of player motivation dynamics;
 
Comfortable working cross-functionally with product, design, data, and communications teams;
 
English proficiency – Upper-Intermediate+;
 
Hands-on experience with Smartico platform (will be a plus).
 
It's a perfect match if you have those personal features:
Creativity – capacity to generate innovative ideas and approaches that enhance brand and user experience;
 
Out-of-the-box thinking – readiness to challenge conventional methods and find unconventional yet effective solutions;
 
Prioritization – strong sense of organization and focus, ensuring key goals and deadlines are met efficiently;
 
Autonomy – ability to work independently, take ownership of tasks, and make confident decisions without constant supervision.