What you'll be doing
Conduct in-depth keyword research to identify new content opportunities and optimize existing pages for targeted queries.
Perform regular on-page SEO audits and implement updates to meta titles, descriptions, header tags, image alt text, content structure, and internal linking.
Monitor website performance using tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush.
Collaborate with content teams and give directives to ensure SEO best practices are embedded in new articles, reviews, and pages.
Assist with technical SEO checks, including identifying and resolving crawl errors, broken links, duplicate content, and page speed issues.
Track keyword rankings and prepare regular reports on SEO performance for assigned websites or verticals.
Support outreach and link-building efforts by identifying potential opportunities and coordinating with relevant teams.
Stay updated on the latest SEO trends, algorithm updates, and industry best practices.
Who we're looking for
1–3 years of hands-on SEO experience, ideally in an affiliate or content-driven environment.
Familiarity with optimizing large volumes of content or managing SEO across multiple websites.
Experience working in performance-focused teams where organic traffic is a primary KPI.
iGaming or similarly regulated industry experience is advantageous.
Proficiency in SEO tools: Ahrefs, SEMrush, Moz, Screaming Frog, and keyword tracking tools.
Competence with Google Search Console, Google Analytics (GA4), and basic Excel/Sheets for reporting.
Working knowledge of HTML and experience with CMS platforms (e.g., WordPress, Drupal, or custom systems).
Understanding of on-page, technical, and off-page SEO fundamentals.
Familiarity with iGaming terminology such as “free spins,” “no deposit bonus,” “cashback,” and “wagering requirements.”
Understanding of different iGaming verticals (e.g., casino, sportsbook, poker, bingo) and how SEO varies across them.
Awareness of compliance standards and restrictions when optimizing content for regulated markets.
What we're offering
At Gentoo Media, we’re redefining affiliate marketing in iGaming - and we know that great work starts with great people. That’s why we’re committed to fostering a supportive and inclusive environment.
Here’s what you can look forward to as part of the team in Serbia:
Hybrid work model - flexibility to split time between home and office
Daily office lunches with varied menus to suit all dietary preferences
25 days of vacation to rest and recharge
Birthday Leave - a day off to celebrate your special day
“Me Time” Day - a day dedicated to your wellbeing
Annual Volunteer Day - support a cause that matters to you
100% paid maternity leave
Career progression pathways and ongoing support
Personal learning budget + access to Udemy
Annual €400 wellbeing benefit
Monthly €35 home office allowance
Flexible morning start - begin your day anytime between 8:00 and 9:30 AM
Private health insurance - including dental and physical therapy
Anniversary rewards at 3, 5, and 10 years
Team building budget
A vibrant culture with regular events, social gatherings, and team celebrations
Get more out of Gentoo Media: https://www.gentoomedia.com/
At Gentoo Media, we are committed to fostering an inclusive, diverse, and supportive workplace where everyone feels valued, respected, and empowered. We truly believe that diversity makes us stronger and more innovative, driving us forward as we make our mark on the world. We welcome applications from all qualified candidates, regardless of age, gender, disability, sexual orientation, ethnicity, religion, cultural background, or any other characteristic protected under EU and local laws. Our recruitment process is fair, unbiased, and based solely on skills and business needs, ensuring equal opportunities for all. If you require any reasonable accommodations during the application or interview process, just let us know! We’ll be happy to support you. Join our team and be part of something unique while being your true self
