Off-Page SEO Specialist About Legend We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world. iGaming. Sports Betting. Personal Finance. We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide. If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it. Unlock the Legend in you.
The role
Your key objective will be the coordination, production, and SEO optimisation of high class content that ranks in Google.
You will become part of an international, highly skilled and dedicated team catering to various user groups, in the broad field of sports betting and igaming. You will take ownership and responsibility of the websites and products you are working on.
As Content Manager, you will:
coordinate the production of content for several of our top websites & create editorial plan
optimize content for SEO
perform keyword studies and develop strategies to address different user groups
create new content based on business and market priorities
manage requests to freelancers/writers, proofread their work and provide feedback
regularly monitor KPIs (rankings, traffic, conversion)
keep an overview of legal and competitive changes on the market
closely collaborate with our business development team in order to make sure we have the best deals in place with our partners
make sure your products / sites have the best interface, you will be able to collaborate with our CRO/UX team to optimise and push our engagement rate up
make sure your sites are technically performing
provide your own SEO insights to rank higher in Google.
Job requirements
You have a keen eye for online content: your editing skills can breathe new life into any copy and your writing is impeccable.
Your insights in analyzing with marketing tools (keyword studies, Analytics and Search Console) and optimizing user experience have been tried and tested.
You can recognise yourself in most of the points here:
Familiar with betting and passionate about sports
Speak (and write) English and Portuguese fluently
Master’s degree within the fields of Digital Marketing, Communications, Digital Strategy etc. (a plus but not compulsory)
Minimum 3 years relevant experience e.g. from a content role or in the field of digital marketing (including internships)
SEO editing skills, and flair for proofreading on a variety of topics
UX sensibility in web-products
Excellent communication skills, both written and oral
WordPress CMS experience
Team player
Ability to handle multiple projects at once.
What we have to offer
International environment
High responsibility job where you will be able to innovate
Competitive salary and other benefits such as:
100% transportation refund (Pass Navigo) or rental bike budget
Hybrid work policy allowing you to work from home several days a week after training period
Lunch card (daily tickets restaurants of 12,10€/day)
Monthly allocation for a sport or cultural activity of your choice
Health insurance (mutuelle)
Remote working allowance
Hybrid
Paris, France