iGBA
Senior/Team Lead PPC Media Buyer

Senior/Team Lead PPC Media Buyer

29 SEP 2025

Senior/Team Lead PPC Media Buyer We believe that great careers and thriving teams grow through meaningful connections, and we’re here to match you with opportunities that fuel ambition and roles that unlock your talent. We know iGaming inside out and use that know-how to help talented professionals find their place in the game, where drive, innovation, and ambition meet in a perfect match. Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth. Perfect for those who aim to: Plan, set up, optimize, and scale new ad campaigns and sources; Generate ideas for new creatives, funnels, and run A/B tests to improve conversion rates; Analyze campaigns, report ROI results, and develop strategies for further development; Create monthly/quarterly media buying plans and provide reports; Identify new business opportunities based on the performance of acquisitions.

Experience you'll need to bring:
At least 3 years of experience in running campaigns with Google Ads/Bing;
 
Must have experience in the gambling/betting domain;
 
Ability to work with big advertising budgets;
 
Experience with the marketing tools - Keitaro, Voluum;
 
Deep understanding of PPC advertising principles and media strategies;
 
Experience automating advertising campaigns using scripts and rules;
 
Understanding basic marketing metrics (CPA, CPM, CPC, CTR, etc.);
 
Intermediate level of English.
 
It's a perfect match if you have those personal features:
Ability to think creatively and strategically, identify and solve problems;
 
Attention to detail and the ability to work effectively in a multitasking, fast-paced environment;
 
Excellent communication skills (verbal, written, and presentation).