Senior User Acquisition Manager

Senior User Acquisition Manager We are looking for a Senior User Acquisition Manager to set up and optimize advertising accounts and campaigns from scratch. In this role, you will work with analytics, tracking, creative production, and technical setups to support effective advertising campaign launches. The Product: A subscription-based B2C data product, focused on Tier-1 markets Remote Full-Time | User Acquisition Apply job description WHAT YOU’LL DO: Launch and scaling of campaigns "from scratch": Setting up advertising accounts, analytics systems (GTM, Pixels, Conversion API, GA4), and launching targeted/contextual advertising in Google Ads, Meta Ads, and TikTok Ads for new products. Creation of technical specifications: Formulating clear technical specifications for designers, developers, and copywriters to develop conversion-focused creatives and promotional materials. End-to-end analytics and optimization: Continuous monitoring and in-depth analysis of key marketing funnel metrics (CTR, CPC, CPA, CR, LTV, ROAS) to improve launch performance. Testing new traffic channels: Researching and launching additional audience acquisition sources (Bing Ads, Telegram Ads, Twitter Ads) to expand reach. Autonomous project management: Full control over the advertising budget, implementation of a "get things done" approach, and ensuring consistent KPI achievement.