Senior Social User Acquisition Manager (Meta, TikTok, SnapChat)
Senior Social User Acquisition Manager (Meta, TikTok, SnapChat) Join a fast-growing live-streaming platform (iOS & Android) connecting creators and viewers worldwide through real conversations and authentic entertainment. You’ll drive user acquisition across Meta, TikTok, and Snapchat as the main buyer, with the opportunity to later lead one or more channels and build your own UA team. You’ll have ownership, decision-making power, and the freedom to shape the growth strategy. Remote Full-Time | User Acquisition Apply job description WHAT YOU’LL DO: Develop and execute UA strategies across Meta / TikTok / Snapchat to hit Effective Spend, CPA, ROAS goals. Work with MMPs (AppsFlyer) and analytics tools (GA, Power BI, Looker Studio) to track performance. Ensure correct tracking setup for all campaigns (pixels, SDK events, URL parameters, postbacks). Analyze cohort performance, monitor key KPIs (CPI, CTR, CPA, CVR, ROAS, ARPU/LTV), and make data-driven decisions. Perform ongoing optimizations: bids, budgets, creatives, audiences, placements, and events. Work closely with the creative team: write briefs, define hypotheses, and analyze creative performance. Cooperate with dev/analytics teams to implement and verify events and attribution. Run systematic A/B tests (creatives, landing pages, events, optimization objectives). Identify growth opportunities: new GEOs, new audiences, formats, funnel approaches.