Senior SMM Specialist

We know iGaming inside out and use that know-how to help talented professionals find their place in the game, where drive, innovation, and ambition meet in a perfect match. Our client is an international online gaming company offering sports betting and casino services, with a strong position in Latin America. The company’s strategic focus is on delivering a high-quality, personalized gaming experience by leveraging advanced technology and localized services tailored to regional player preferences. They develop and launch their own Casino Games and operate proprietary CRM, Customer Support, and Back-office platforms. Perfect for those who aim to:

Manage brand accounts on main social media: Instagram, YouTube, Telegram, WhatsApp and others;

 

Develop comprehensive social media strategies aligned with business goals;

 

Plan and publish platform-specific content that aligns with audience behavior and channel mechanics;

 

Write native, engaging captions for posts, captions, and channel communications;

 

Analyze performance using native tools (Meta Insights, YouTube Studio) and optimize accordingly;

 

Use social media tools like Sprout Social, Hootsuite, Later, or Buffer for scheduling and monitoring;

 

Generate creative ideas for content that follows brand voice and style guidelines;

 

Build and nurture relationships with followers, monitor and respond to comments, messages, and mentions;

 

Work with Meta Ads Manager to support paid campaigns when needed;

 

Prepare and deliver weekly performance reports with key insights and recommendations.

Experience you’ll need to bring:

2+ years of hands-on experience managing social media and content for brands;

 

Proven experience in sports, esports, or iGaming;

 

Strong copywriting skills, with the ability to adapt tone of voice;

 

Deep understanding of each platform’s formats and best practices;

 

Experience interpreting analytics and making data-driven decisions;

 

English level - Upper Intermediate;

Comfortable working independently and managing several channels at once.

 

It's a perfect match if you have those personal features:

Excellent communication and negotiation skills;

 

Ability to work independently, multitask, and meet deadlines in a fast-paced environment;

 

Proactive and result-oriented mindset;

 

Сreative thinker.