Senior SEO Off-Page Specialist
23 JUL 2026
Senior SEO Off-Page Specialist Your mission Odds Scanner Group runs a portfolio of sports betting and media publications across several international markets. This role sits within the SEO department's Off-Page sub-team and owns link building and digital PR for assigned publications. You will design and run outreach and PR campaigns, shape the backlink profile, and work closely with on-page, technical, and content colleagues to drive organic growth in a fast-moving iGaming environment.
Responsibilities
Plan and execute the off-page strategy across the group's iGaming and media publications in assigned markets
Run link building and digital PR campaigns, including outreach, prospecting, and relationship management with publishers and partners
Manage and grow the backlink profile: referring domains, anchor text distribution, link velocity, and quality control
Monitor competitor backlink profiles and identify gap and opportunity targets
Audit existing link profiles, flag toxic or risky links, and manage disavow where needed
Report on off-page performance and its impact on rankings and organic growth
Work alongside on-page, technical, and content teams to align off-page activity with wider SEO goals
Requirements
English as first language or C2 level
3+ years in off-page SEO, ideally in iGaming or sports betting
Strong command of on-page optimisation and search intent
Proficiency in keyword research and structured briefs
Familiarity with Ahrefs or equivalent tools
Nice to have:
A second language
Benefits
40 days of holidays of your choosing (take only the bank holidays you want!)
Flexible working hours
Yearly bonus based on performance
Health Insurance allowance
Sports Allowance
Work from Home Allowance
About us
Odds Scanner Group is a media and technology company active in several sports and gambling markets in Latin America and the United States. Our brands, including Odds Scanner, Sambafoot, Tatame, and others, lead the way in delivering high-performance conversion funnels and engaging sports content. We are a truly global and multicultural team with offices in Malta and Lisbon and talented professionals working remotely in Brazil, the United States, Canada, Spain, and many other countries worldwide.
