Senior Affiliate Manager / VBET

We have shifted from a start-up to an extensive international company holding over 10 licenses and operating in over 120 countries. VBET’s mission is to give our customers the best betting and gaming experience in a safe and secure environment.

Key Responsibilities:

Develop and implement advanced affiliate strategies to maximize organic growth and profitability

Lead and develop a high-performing affiliate portfolio, focusing on key markets and VBET's product verticals

Partner with new strategic Affiliates and create long-term client relationships across all VBET product verticals and key markets

Manage affiliate relationships in grey markets, ensuring compliance and optimizing performance in these challenging regions

Correspond regularly with Affiliates via all communication channels to maintain and optimize relationships

Monitor performance of affiliates, such as source of traffic, the quality of their players and the revenues they are generating to increase ROI and reach KPIs

Reactivate and engage affiliates already in our system

Own outcomes and incremental improvement for your affiliates

Identify new potential opportunities and conduct in-depth competitor analysis

Attend industry events with clear objectives and success criteria

Negotiate and optimize commission structures and deals with affiliates to ensure profitability and sustained growth

Conduct in-depth analysis of affiliate performance data to identify trends, areas for improvement, and new growth opportunities

Prepare comprehensive and strategic performance reports for management, highlighting key metrics and strategic insights

Ensure full compliance of all affiliate activities with company policies, brand guidelines, and relevant regulatory requirements

Guide and mentor junior Affiliate Managers, ensuring their effective work and professional development

Develop and implement new approaches for affiliate acquisition and retention

Requirements:

Bachelor's degree in Marketing, Business Administration, Economics, or a related field

Minimum of 5-7 years of direct experience in an Affiliate Management role, with at least 2-3 years in a senior or lead capacity, preferably within the iGaming or online gambling industry

Strong verbal/written communication and presentation skills are required

Proven hands-on experience in Affiliate Management with a solid track record of securing, developing, and maintaining strategic partnerships while directly contributing to business growth and profitability

Deep knowledge of grey markets and the ability to navigate the complexities associated with these regions are essential

Excellent understanding of online Affiliate Marketing

Experience in working in iGaming and relevant relationships within the industry will be a plus

Strong leadership skills and experience building, growing and managing teams (even if not a formal managerial role, mentorship is expected at this level)

Proactive and strategic mindset that allows to anticipate and solve issues before they become problems

High level of flexibility and adaptability to maneuver in a very dynamic environment

Proficiency in English, knowledge of French or Portuguese will be an advantage

Experience with leading affiliate tracking platforms and tools

Excellent negotiation skills to secure favorable terms and build strong, mutually beneficial partnerships

Strong analytical skills to interpret performance data, identify trends, and make data-driven, strategic decisions

Deep understanding of compliance regulations and legal frameworks in online marketing

Professional skills:

Affiliate Platform Expertise: Expert-level experience with leading affiliate tracking and management platforms

Strategic Negotiation: Advanced negotiation skills to close complex deals and ensure long-term profitability

Senior-level Data Analysis: Ability to conduct comprehensive data analysis, identify opportunities, and develop actionable strategies for maximizing ROI and KPIs

Market Intelligence: Continuous monitoring of competitive trends and market shifts to adapt strategy

Compliance Management: In-depth understanding of regulatory requirements and proven experience in ensuring compliance in grey markets

CRM Systems: Advanced use of CRM systems for managing partner relationships

Personal skills:

Strategic Relationship Building: Exceptional interpersonal skills with a focus on building high-value, long-term, trust-based relationships with key affiliates

Results-Oriented & Achievement Driven: Strong drive to meet and exceed challenging targets, with a focus on tangible business outcomes

Strategic & Proactive: Ability to actively identify strategic opportunities, anticipate challenges, and develop innovative solutions

Excellent Communication & Influence: Clear, concise, and persuasive communication skills to convey complex ideas to stakeholders and inspire affiliates

Adaptability & Resilience: Comfortable thriving in a fast-paced, constantly evolving, and high-pressure environment

Complex Problem-Solving: Strong ability to identify and resolve complex issues, focusing on effective and sustainable solutions

Autonomy & Accountability: Ability to work independently, manage a large portfolio of affiliates, and take full ownership of results

Mentorship & Knowledge Sharing: Willingness to share experience and knowledge with junior team members.

Department

VBET Affiliate / Վբեթ Աֆֆիլիաթ

Location

Yerevan