"Sales Development Representative (SDR) job description WHAT YOU’LL DO: Build targeted prospect lists aligned with our ICP (via LinkedIn, databases, web research, conferences, etc.). Initiate contact with prospects via email, LinkedIn, and other outbound channels to introduce Natural Links’ services. Pre-qualify leads and ensure strong alignment before handing them to the sales team. Write and optimize high-quality, unique sequences that resonate with our target audience. Develop a strong understanding of our SEO and content services to communicate clear value propositions. Maintain accurate lead and activity data in our CRM (Pipedrive). Collaborate with the sales team to ensure smooth lead handover. Research and test new outbound channels to expand outreach efforts. Stay updated on SEO, digital marketing, and outbound trends to identify new business opportunities. Consistently aim to exceed individual and team targets."