Retention Manager Middle
15 SEP 2025
Retention Manager Middle job description WHAT YOU’LL DO: Planning and launching regular and one-time push and email campaigns (taking into account US time zones and quiet hours). Personalizing messages based on user behavior and their stage of interaction with the product. Configuring automated scenarios (welcome flow, N-day inactivity, pre/post-renewal, reactivation). A/B testing: hypotheses, launch, analysis of results. Optimization of key metrics: open rate, CTR, conversion, retention. Building and maintaining email channel infrastructure (ESP selection, domain configuration, IP warm-up, templates, suppression lists). Collaboration with the development team to configure event/tag schema, frequency limits, deep link integration. Compliance control (CAN-SPAM, consent, unsubscribe, Apple/Google/OneSignal). Analytics and regular reporting on key metrics.
WHAT WE EXPECT FROM YOU:
Push: experience with OneSignal (must have), understanding of FCM/APNs, permissions, quiet hours.
Email: ESP (SendGrid/SES/Mailgun), domain authentication (SPF/DKIM/DMARC), database management.
Campaign Management: segmentation, A/B testing, frequency caps, push vs email balance.
Analytics: Google Sheets, knowledge of SQL is a plus. Full funnel tracking: from sent messages to final conversion.
Subscription products: experience with trial-to-paid, churn win-back, renewal (RevenueCat or similar).
Copywriting: concise texts in English (US market).
Tracking: UTM, deep links, Firebase/Amplitude/Mixpanel, MMPs (AppsFlyer/Adjust).
English level: B2 written, intermediate spoken.
Attention to detail and high-quality QA before delivery.
Structured thinking and ability to build multi-step scenarios.
Analytical and data-driven.
Initiative and proactivity.
Excellent communication skills for collaborating with different teams.
Flexibility in working with different types of products.
Focus on quick results without compromising quality.
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YOUR JOURNEY WITH US:
Step 1: Pre-screen.
Step 2: Interview.
Step 3: Test task.
Step 4: Reference check.
Step 5: Job Offer!
28 business days of paid off.
Flexible hours and the possibility to work remotely.
Medical insurance and mental health care.
Compensation for courses, trainings.
English classes and speaking clubs.
Internal library, educational events.
Outstanding corporate parties, teambuildings.
WHAT WE OFFER:
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For CV / career questions
cv@boosta.co
For all other questions
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