Digital PR & SEO Specialist (Swedish Speaking) Description We seek a passionate, quick-thinking Digital PR & SEO Specialist, to drive our vision forward. With our finger on the pulse of the industry, we’re propelling growth and innovation. Ready to make your mark in the dynamic world of iGaming? Let’s shape the future together at Raketech! The Role: We’re looking for a Swedish-speaking Digital PR & SEO Specialist to boost our brand visibility across a range of products. You’ll lead digital PR campaigns and off-page SEO efforts while supporting on-page SEO and site management.
As a Digital PR & SEO Specialist you are expected to:
Plan and execute digital PR campaigns to earn high-quality links and coverage
Build and maintain relationships with publishers, journalists, and partners Identify outreach and partnership opportunities for brand visibility
Monitor backlink profiles and report on off-page SEO performance
Support on-page SEO: content optimization, internal linking, keyword research Update and manage websites, ensuring SEO best practices
Collaborate with the wider team on content and strategy improvements
Stay updated on SEO and PR trends, sharing fresh campaign ideas
Success in this role means:
Driving impactful digital PR campaigns that secure high-quality coverage and measurable off-page SEO results
Ensuring websites are consistently maintained, optimized, and improved through on-page SEO and keyword strategy
Growing SEO expertise while collaborating effectively with the team and bringing innovative PR & SEO ideas
Requirements
3+ years’ experience in digital PR and outreach
Proven track record of securing editorial placements
Familiarity with SEO fundamentals and strong interest in developing further
Experience managing websites in WordPress or similar CMS Highly organized with ability to manage multiple projects
Fluent in Swedish (written and spoken)
Nice to have:
Knowledge of Google Analytics or Search Console
Exposure to technical SEO and auditing tools