CRM Manager
06 JUL 2026
CRM Manager We believe that great careers and thriving teams grow through meaningful connections, and we’re here to match you with opportunities that fuel ambition and roles that unlock your talent. We know iGaming inside out and use that know-how to help talented professionals find their place in the game, where drive, innovation, and ambition meet in a perfect match. Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world's most competitive industries. Perfect for those who aim to: Plan and launch CRM campaigns for Casino and Sports; Create retention, reactivation, and cross-sell campaigns to increase player engagement; Segment players based on activity and deposit behavior; Test promotions and new ideas, and analyze campaign results; Work closely with cross-functional teams.
Experience you'll need to bring:
1+ year of experience in iGaming (CRM or Retention experience is a plus);
Experience with CRM platforms;
Understanding of key metrics: LTV, ARPU, Retention, Churn, Wager, Turnover, etc;
Experience with player segmentation (last deposit, last bet, inactive users);
Basic knowledge of Casino, Live Casino, Slots, Instant Games, and Sports;
Understanding of offer mechanics (deposit bonuses, free spins, cashback) and the difference between public and private campaigns;
Experience using Jira, Tableau, and Google Workspace for data analysis, task management, reporting, and presentations.
It's a perfect match if you have those personal features:
Analytical thinking and decision-making;
Proactive and result-oriented;
Responsible, accurate, and detail-oriented;
Systematic, organized, disciplined, with good time management (plan and prioritize tasks, meet deadlines);
Good communication skills;
Creative thinking and adaptability.
