iGBA

Moveup Media


About the company

MoveUp Media is a self-funded international media, product and technology group built on an AI-first operating model. 

Rather than renting traffic, MoveUp owns its audiences through a portfolio of credible sports media and casino brands reaching 150M+ monthly views across 25+ markets. This media-ownership model makes the business resilient to the search-algorithm changes that disrupt SEO-dependent affiliates. 

Over the past year MoveUp launched proprietary products, turning content into a full create-distribute-convert-retain engine.

  • Sports media brands & owned audiences: a portfolio of audience-first sports media properties (Netflu, The Playoffs, Prensa Fútbol, ToffeeWeb and others) generating 150M+ monthly views.
  • Casinos: Italiacasinos, Italian market focused casino brand.
  • Affily.bet: B2B iGaming sub-affiliation network connecting content creators to operators in Brazil.
  • Lumio: proprietary AI odds-intelligence platform (recommendation-only in Brazil.Superdicas: telegram channel sharing tips for the Brazilian market