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Playson expands Italian presence with Tuko Productions deal

Playson expands Italian presence with Tuko Productions deal

22 APR 2022

By

Robert

Fletcher

Casino software supplier Playson has entered into a content partnership with OmniSlots.

Under the agreement, Tuko’s THS content aggregation platform will gain Playson’s range of titles including recent releases Burning Fortunator, Solar Queen Megaways and Joker’s Coins: Hold and Win.

Playson said the new deal will allow it to distribute its content to a wider range of local brands across Italy.

“We’re excited to have agreed a content integration deal with Tuko Productions, with its aggregation platform holding an impressive reach across Italy,” Playson’s business development manager Simona Lanzoni said.

“The deal further cements Playson as a leading supplier in Italy, allowing us to offer our thrilling collection to more players and attract new audiences in the process.”

Tuko Productions sales director Vincenzo Tancredi added: “We’re glad to have Playson on board - integrating their immersive titles that are proven to enhance player engagement and retention is a huge bonus.

“Our platform features some of the industry’s best titles, therefore, to maintain a strong product offering, it’s vital that we continue teaming up with premium suppliers like Playson.”

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