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Brazil mountain

Brazil 2026: What news publishers’ SERP takeover means for affiliates

In part one of the ultimate affiliate SEO guide to Brazil in 2026, Martin Calvert, marketing director at ICS-digital, along with three LatAm industry experts, explores the market’s regulatory backdrop, the dominance of news media in the SERPs, common localisation mistakes and the sizable unhappy customer cohort that could present an opportunity for detail-oriented affiliates.

iGBA Awards 2026

Nominations for the 2026 edition are now closed but you can still cast your vote for our Game of the Year and from 5 May can have your say on who is named Best Affiliate Manager at this year’s iGBA Awards taking place at The Shard on 2 July.

SEO

Brazil mountain

Brazil 2026: What news publishers’ SERP takeover means for affiliates

In part one of the ultimate affiliate SEO guide to Brazil in 2026, Martin Calvert, marketing director at ICS-digital, along with three LatAm industry experts, explores the market’s regulatory backdrop, the dominance of news media in the SERPs, common localisation mistakes and the sizable unhappy customer cohort that could present an opportunity for detail-oriented affiliates.

Brand Views

Anatomy of a launch: Inside V.Partners’ Slotoro debut (Part 2)

In the second and final part of iGBA’s exclusive look under the hood of V.Partners’ recent Slotoro launch, head of affiliates Natalia Hurina explains how the new brand combines the latest market insights and affiliate-centred design to drive the strongest possible results for partners.

Meet The Manager

Meet the Manager: MelBet's Anastasiia Shcherbyna

In this latest of our Meet the Manager series, we speak to Anastasiia Shcherbyna, CMO at MelBet Partners & Affiliates

Partner News

Beyond FTDs: Smadex redefines iGaming growth at iGB L!VE

From mobile UA and performance CTV to retargeting, Smadex enables advertisers to optimise simultaneously towards multiple KPIs – including FTDs, retention, ROAS, LTV and reactivation – driving sustainable, long-term player growth.