The partnership will involve OceanBet using Intelitics’ platform and product suite to manage its affiliate activity.
Intelitics’ platform will enable OceanBet’s affiliate partners to access real-time data and analytics as well as flexible pixel tracking, allowing them to manage their own campaigns.
Allan Petrilli, VP of sales and growth at Intelitics said that the company is thrilled to partner with OceanBet. “Our platform and suite of tools have been designed to leverage the power of data to allow operators to monitor performance and optimise campaigns and spend in real-time.
“This will allow OceanBet to be aggressive with its spend, knowing that it is being deployed in the right areas and with the best partners. This in turn allows them to drive new player sign-ups at pace and at scale in each of the markets they target.”
Al Turner at OceanBet believes that Intelitics was the obvious choice for them as a platform partner as its “tools and capabilities are just so far ahead of the curve”.
“There is no other platform out there that is so intuitive to use while also providing such depth when it comes to data, monitoring and analysis,” Turner added.
“We are excited to be using Intelitics to deploy our hugely ambitious plans for our affiliate program and the OceanBet brand.”