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  • STRATEGY

Stake.com scores Volleyball World partnership

By Robert Fletcher

Online gambling operator Stake.com has agreed a new partnership with Volleyball World, the venture between the International Volleyball Federation and CVC Capital Partners.

Under the deal, Stake.com will serve as the exclusive betting partner of both the men’s and women’s edition of the 2023 Volleyball Nations League (VNL) national team tournament.

Stake.com supported the VNL Osaka event in 2022, with the new deal expanding this to cover the entire competition.

“With our reach in multiple markets, including Brazil, Canada and beyond, our partnership will offer an unparalleled platform to connect with a passionate and engaged fanbase from around the globe,” Volleyball World chief executive Finn Taylor said.

“We look forward to seeing how Stake.com will elevate the matchday experience for our fans and add even more excitement to the tournament," said Taylor.

Stake.com director of acquisitions Akhil Sarin added: “Our involvement with the VNL in 2022 was a resounding success, so it was an easy decision to secure a partnership on a larger scale for 2023.

“We’re looking forward to seeing the Stake branding light up the courts and offering volleyball fans globally an unbeatable proposition on our platform throughout the tournament.”

The deal represents Stake.com’s latest venture into sports partnerships, with the operator also having a number of other deals in place, including with English Premier League football club Everton and the European Cricket Championships.

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