In his new role, Haywood will work with other members of the Interactive Gaming Group team to support the business with is technology development strategy.
Haywood’s focus areas will include video streaming, an area in which Interactive Gaming Group specialises.
“Streaming is going to be one of, if not, the hyper growth market for some time in technology – and we will be on the cutting edge of that,” Haywood said. “The opportunity to work with Cristina, a key player in this space meant this was a chance too good to turn down.
“We have an incredibly exciting opportunity in front of us as we strive to maintain our position as leaders in the streaming space while implementing our tech roadmap over the coming months and years.”
Interactive Gaming Group chief executive Cristina Niculae added: “Alex’s knowledge building a world class live streaming service that has placed Evolution Gaming at the top of the immersive market will be hugely valuable for IGusG in the coming months and years.
“Our team has been working hard to bring to life more interactive experiences driven by creators via live streaming and we are looking forward to the next products on our roadmap scheduled for launch this year.”