New Hampshire sports betting market declines year-on-year in December

By Robert Fletcher

Sports betting handle and revenue in New Hampshire both fell year-on-year in December, although player spending in the Granite State was marginally higher month-on-month.

Handle for December amounted to $78.8m (£61.7m/€72.1m). This was 13.3% lower than $90.9m in December 2022 but 0.4% ahead of $78.5m in New Hampshire in November of 2023.

Players wagered a total of $67.0m online in December and $11.7m at retail sportsbooks across the state.

In terms of gross gaming revenue, this stood at $7.7m for the month. Revenue was 7.2% down from $8.3m in the previous year and 6.1% less than $8.2m in November.

Breaking this down, online sports betting accounted for $6.7m of all revenue in December. The remaining $972,039 came from retail wagering. 

All online bets in New Hampshire are placed through DraftKings, which has exclusive rights to sports wagering in the state. DraftKings secured these rights back in November 2019.

As for tax, the state collected $3.4m from sports betting activities. Of this total, $2.9m was from online wagering and $437,417 retail.

H1 handle reaches $377.6m in New Hampshire.

December marked the half-way point of the state’s 2023-24 financial year. For the six-month period to the end of December, handle in New Hampshire amounted to $377.6m.

Of all bets placed in H1, $328.1m were online. As for revenue, this reached $37.7m in the same six-month period. Online betting generated $33.5m in revenue and retail $4.2m.

In terms of tax, this amounted to $16.5m, some $14.6m of which came from online activities and $1.9m land-based sportsbooks.

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