Altenar expands into Belgium with Starcasino

By Robert Fletcher

Malta-headquartered sportsbook supplier Altenar has expanded into the Belgian market after securing a new partnership with Starcasino.

Belgian operator Starcasino integrated the full Altenar sportsbook solution at the end of last year and is now offering customers in the country a range of pre-match and live betting.

Other tools include full promotional suite and customer support across risk management, limits and communication, while Altenar will also act as Starcasino’s technology partner.

“Our sportsbook solution is one of the best and most flexible available, and we are thrilled to bring this to our new partner, Starcasino,” Altenar sales manager Alejandro Cazorla said.

“We want to empower our partners, helping them to achieve their goals, launching new markets and the adaptable nature of our solutions allow us to do just that.”

Starcasino board member Stefaan Maene added: “When setting out our plan for launch in Belgium, we hoped to have a partner that not only allows us to offer the best possible sports betting experience to players but works with us to help us both grow.

“We have certainly found that in Altenar, and we look forward to enjoying a great deal of success in this exciting market.”

The deal comes after Altenar earlier this month announced details of its global expansion strategy, with plans to launch in new European, African and South American markets.

Altenar struck up a partnership with PalmsBet to power the operator’s activities in countries around the world, with a core focus on Bulgaria.

The provider will also work with PalmsBet in Kenya, having launched in the country late last year, as well as in Peru, where the operator plans to go live in April.

Altenar is licensed across a total of 14 markets, having secured approval from regulators such as the Great Britain Gambling Commission and Malta Gaming Authority.

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