Lisa De Bruyne takes an in-depth look into the importance of the E-A-T (expertise, authoritativeness and trustworthiness) analysis used by Google for SERP rankings, and gives practical tips for how you can improve the E-A-T rating of your website
– Analysis
Lisa De Bruyne takes an in-depth look into the importance of the E-A-T (expertise, authoritativeness and trustworthiness) analysis used by Google for SERP rankings, and gives practical tips for how you can improve the E-A-T rating of your website
By Aaron Noy
– Analysis
– (Mostly) everyone knows the type of SEO tactics that are being clamped down on by Google with its focus on quality, but what does quality SEO really mean in 2020? – Onsite content and optimisation, from building expertise, authority and trust (E-A-T) with content, to Google’s announcement of Core Web Vitals as a ranking […]
– Videos
