As Creative Marketing Manager
job description
Your responsibilities will be:
Generating new ad creative ideas - testing what resonates with the audience.
Testing AI tools to enhance creative performance and efficiency.
Analyzing marketing funnels and competitor creatives (both direct and indirect) across different traffic channels. Based on this, you’ll create clear briefs for the design team.
Deeply understanding our audience—their pain points, triggers, and needs (working closely with co-founders and analytics).
Proposing hypotheses, prioritizing them, and running tests with the team. You'll also be responsible for launching and analyzing A/B tests - understanding what works and what needs improvement.
Optimizing creatives using data - if something doesn’t work, we change our approach rather than just designing “pretty pictures.”
Evaluating performance based on CTR, CPA, ROAS, Retention - not just by thinking, “this looks nice.”
Moving fast, analyzing, and improving - we care about results, not process for the sake of process.
WHAT WE’RE LOOKING FOR:
2+ years of experience in Creative / Performance Marketing.
Ability to analyze competitors quickly and adapt successful strategies for our audience.
Proven experience in creating effective ad creatives for social media platforms (Meta, TikTok, YouTube, Snapchat).
Critical thinking and an analytical approach—creatives should drive results, not just look good.
Data-driven mindset - you should understand and interpret key metrics (CTR, CVR, CPI, etc.) to optimize campaigns.
Independence and initiative - no one will dictate what to do; we expect you to generate ideas and solutions yourself.
English level B2+ - we operate in the U.S. market.
Experience in mobile marketing (nice to have).
Background in product companies or startups (nice to have).
Knowledge of performance marketing or growth marketing (nice to have).
Experience working with AI tools for creative analysis and generation (MidJourney, RunwayML, etc.) (nice to have).
Ability to work with video creatives and an understanding of trends in TikTok, Instagram, YouTube Ads (nice to have).
Basic copywriting skills - the ability to write compelling headlines and ad copy (nice to have).
Do you want to know some details about this position?
Alyona will help!
more details
28 business days of paid off
Flexible hours and the possibility to work remotely
Medical insurance and mental health care
Compensation for courses, trainings
English classes and speaking clubs
Internal library, educational events
Outstanding corporate parties, teambuildings
WHAT WE OFFER:
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For CV / career questions
cv@boosta.co
For all other questions
pr@boosta.co
