Expanding into the US market as an affiliate can be a tricky process, from entry strategy to the licensing legalities. Martin Calvert, marketing director at ICS-digital is back with part 2 of his delve into the SEO strategies to help launch any US entry.
Cynthia Milano, affiliate team leader at Web Partners, lets us into the secrets of what keeps her so driven after 23 years in affiliate management, why you actually win when you lose and what she loves about dancehall music.
We continue our series exploring emerging markets, this time in LatAm. In an interview with Rebecca Jiménez, Game Lounge site manager for Spanish and Portuguese LatAm markets, we explore why some countries in the region are being left out of focus despite significant growth.
State-of-the-art affiliate management platform announces partnership with one of the leading affiliate programmes in the igaming industry.
