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SEO

Google search console: A snapshot guide

Google’s free platform not only provides loads of data about your site performance but also data that isn’t available in third party tools like SEMrush and Ahrefs. Martin Calvert runs through the basics for igaming marketers

By Aaron Noy

– In-depth

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Strategy

Affiliate Monitor: July 2023

How is Better Collective’s sports media pivot set to impact the wider affiliate space and how are its listed rivals poised to respond? Scott Longley explores this alongside the regular quarterly performance round-up.

By Stephen Carter

– Reports