Erica Anderson

Erica Anderson

Erica Anderson is marketing director, Paysafe’s Income Access. Her role focuses on developing the marketing strategy for the Income Access brand. Holding a decade’s industry experience, she also oversees the company’s in-house affiliate management team and its suite of digital marketing services. Income Access manages close to 20 affiliate programmes, including Caesars Interactive Entertainment

Articles written by this author

2020Vision

2020 Vision: Trends drivi...

Erica Anderson looks at how digital marketers can potentially take advantage...

Article by Erica Anderson

Onwards and upwards

With more US states lining up to take advantage of the PASPA repeal, and a...

Article by Erica Anderson

State Of Play: Affiliate...

This year’s overview looks at the emerging verticals in the gaming sphere...

Article by Erica Anderson

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