WhichBookie to title sponsor UK horse racing fixtures

| By Robert Fletcher
UK independent bookmaker and betting offer review site WhichBookie has entered into a partnership with three racecourses operated by the Arena Racing Company (ARC).

WhichBookie will be the title sponsor at two fixtures apiece at Brighton, Fontwell Park and Lingfield Park Resort from May until October.

Established in 2013, WhichBookie provides independent reviews of UK bookmakers and betting offers. 

“I’m looking forward to working with ARC and seeing the benefits that partnering with horseracing can offer for brand awareness and driving website traffic,” WhichBookie managing director David Archer said.

“I’m pleased to be able to put our name to six ARC fixtures in 2021 and hope ARC customers benefit from our in-depth bookmaker reviews, betting information, racing tips and individual sports betting guides.”   

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