Income Access lands affiliate deal with Monkey Knife Fight

| By Robert Fletcher
Income Access, Paysafe Group’s marketing technology and services provider, has launched a managed affiliate program with North American daily fantasy sports (DFS) platform Monkey Knife Fight.

Under the agreement, Monkey Knife Fight will use Income Access’ proprietary software to manage the affiliate program, with both companies working closely together to focus on optimising customer acquisition and growth.

The platform will provide Monkey Knife Fight affiliates with advanced digital marketing technology, supporting the implementation of campaign conversion strategies with end-to-end tracking and robust reporting capabilities.

“Attracting and supporting affiliates is a very important step in Monkey Knife Fight’s further success,” Monkey Knife Fight founder Bill Asher said.

“Working with well-established subject matter experts like Paysafe and Income Access lets affiliates know that we mean business and provides them with the marketing tools they’ll only find with an industry-leading platform.”

Tara Wilson, senior vice president and general manager at Income Access, Paysafe Group, added: “Our in-house team of affiliate marketing experts is excited to support in optimizing Monkey Knife Fight’s digital marketing strategy.

“The team has a strong track-record of leveraging our platform to secure strong results across an array of verticals.”

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