Welcome to the final issue of iGB Affiliate for 2017. Our cover feature looks at the opportunities and challenges of working in African markets, now seen as one of the most significant emerging territories for affiliates and operators.
Among the usual range of expert advice and actionable insights aimed at helping you run a better affiliate business, Nick Garner makes the case for Google’s Disavow Tool being a waste of time and money, possibly killing off links that could give you page rank.
Also in this issue, we speak to Duncan Garvie from leading casino affi liate and dispute mediation service ThePOGG.com about going into bat for players and the mounting challenges facing affiliates in today’s market, from operator clampdowns to GDPR.
We hope you enjoy the issue and look forward to meeting as many of you as possible at the 2018 edition of the London Affiliate Conference, taking place 7-10 February alongside ICE Totally Gaming at ExCeL London.
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Opportunities and challenges for affiliates in African markets
- Is user-generated content demoting your site?
- GDPR resets the operator/affiliate relationship
- Is this the beginning of the end for affi liation as we know it?
- The future of AI is in your hands
- The inevitable decline of slots?