iGBA
Marketing Analyst

Marketing Analyst

03 DEC 2025

Marketing Analyst - Description: Consumers today face too many choices and too much data to digest.

Ryze tackles this challenge by providing users with well-researched, hyper-relevant information through a network of comparison sites across 30+ industries, including B2B, B2C, and Gaming.
 
We’re looking for a data-driven SEM specialist with strong analytical skills and hands-on experience to lead and optimize our activities across multiple channels and markets.
 
The role includes managing Search campaigns, analyzing performance data, and handling large-scale budgets in competitive environments. We're seeking a strategic thinker and proactive leader, someone who drives innovation, takes ownership of high-impact projects, and constantly looks for smarter, more effective ways to grow performance.
Responsibilities:
 
Plan, manage, and scale global PPC campaigns on Google Ads and Bing Ads, overseeing large budgets in competitive markets.
Monitor performance against business goals, report results, and continuously test new strategies, creatives, and growth solutions.
Track and analyze KPIs to generate actionable insights and optimize campaigns to improve performance and ROI.
Use strong analytical and business judgment to identify gaps, opportunities, and solve business problems.
Leverage BI tools to analyze business flows and collaborate closely with cross-functional teams.
Drive innovation through new ideas, opportunity discovery, and auditing business practices.
Requirements:
Bachelor’s degree in Business, Economics, Industrial Engineering, Statistics, Mathematics, or a related technical discipline.
Expert-level Excel — must.
Exceptional academic or equivalent excellence — must.
Exceptional analytical skills with the ability to derive actionable insights from data and make clear, data-driven recommendations.
Strong ability to translate complex data and concepts into clear, actionable recommendations.
A strong team player with experience working effectively with cross-functional teams.
Demonstrated ability to thrive and make sound decisions in a fast-paced environment.
Proactive, initiative-taking, solution-oriented mindset with strong problem-solving skills.
Strong time-management abilities.
Advantages:
 
1–3 years of hands-on experience in paid search acquisition (SEM/PPC), demonstrating a track record of success.
Deep practical expertise in managing Google Ads and Bing Ads campaigns.
Proven ability to manage high-budget, global PPC campaigns using current best practices.
Proven analytical and business experience, preferably within a web-based / online industry.
 
 
Ready to ryze? ✨