Yggdrasil pens affiliate deal with Game Lounge

Yggdrasil pens affiliate deal with Game Lounge

Online gambling content provider Yggdrasil Gaming has entered into a strategic affiliate partnership agreement with online marketing specialist Game Lounge.

Published 6th November 2020

Under the agreement, Game Lounge will manage the commercial elements of the Yggdrasil Casino affiliate site.

Yggdrasil Casino shares official insights about all the titles in Yggdrasil’s games portfolio, including slot return to player, default bet size, max wins, bet ranges and slot volatility.

The platform also guides players to the best online casinos to play the games.

“Our partnership with leading affiliate company Game Lounge will strengthen our affiliate site, Yggdrasil Casino, by expanding our capabilities with a world-class affiliate sales team and SEO talent,” Yggdrasil chief executive Fredrik Elmqvist said.
“Our gaming expertise combined with Game Lounge’s lead generation skills will enable us to bring a truly unique asset to the affiliate space, including unique game IP to customers and operators alike.”

Jonas Cederholm, founder of Game Lounge, added: “We are thrilled to partner with such a strong supplier as Yggdrasil and to help them further push their brand and exciting games portfolio.

“With their unique products and our vast knowledge and access to numerous markets we are certain this will be a successful collaboration benefiting all parties.”