WynnBet becomes Detroit Pistons’ fourth sportsbook partner

WynnBet becomes Detroit Pistons’ fourth sportsbook partner

WynnBet, the casino and sports betting app operated by land-based giant Wynn Resorts, has partnered the Detroit Pistons, becoming the fourth sports operator to strike a deal with the NBA franchise. 

Published 4th March 2021

The multi-year deal will see the partners work on a series of co-branded marketing campaigns, including a direct-to-consumer promotion Wynn Wednesdays. 

Available through the WynnBet app and website, it will offer fans opportunities to win prizes such as memorabilia, tickets and VIP experiences each Wednesday during the Pistons’ regular season. 

WynnBet will also offer in-person activations throughout the Pistons’ Little Caesars Arena, including in-suite hospitality and pop-up experiences. The brand will also feature heavily across the team’s gameday radio programs, mobile app and social channels. 

Read the full story on iGB North America.