Wunderino sets marketing focus with GiG Comply

Wunderino sets marketing focus with GiG Comply

Wunderino has become the latest operator to sign up for GIG Comply from Gaming Innovation Group (GiG), as it seeks to ensure its compliance with marketing regulations in various markets.

Published 13th May 2019

GiG Comply allows operators to monitor marketing activity and ensure their compliance and responsible gambling measures.

The self-service tool scans thousands of websites across different jurisdictions to see whether a brand is mentioned or linked to, while also making sure the brand is not advertised on contagious websites. It follows links to their final destination on the website and creates a report for the operator.

GiG Comply also helps users strengthen control over third-party advertising and helps to protect from being promoted on websites that are not brand-safe or compliant.

“At Wunderino and Wild Affiliates we are very much looking forward to working with GiG and their amazing product to ensure compliance and long term sustainability for our operations,” Wundrino’s head of affiliates, Sam Kyller, said.

Richard Brown, chief operations officer at GiG, added: “With GiG Comply, we have developed a product and service to support our customers to be compliant.

“The growing demand for GiG Comply is a clear sign that we have created a tool which can solve a key sustainability issue affecting the igaming industry.”