William Hill US enhances affiliate program with Income Access

William Hill US enhances affiliate program with Income Access

William Hill US has partnered with marketing technology and services provider Income Access to strengthen its affiliate program in the country.

Published 31st July 2019

Paysafe Group-owned Income Access will provide a tracking and reporting solution to support William Hill affiliates in the US, with a focus on New Jersey.

Affiliate partners will be able to quickly launch campaigns and also benefit from flexible commission schemes and a comprehensive ad serving tool.

“Partnering with Income Access will open William Hill’s doors for a brand-new affiliate program in the US,” William Hill US chief marketing officer, Sharon Otterman, said. “By offering our affiliate partners this platform, we aim to make strong and lasting partnerships.”

Tara Wilson, senior vice president and general manager at Income Access, added: “We are delighted to partner with a company that possesses the industry experience and reputation of William Hill. The launch of its affiliate program in New Jersey will offer partners a way to expand their presence in an exciting market.”

William Hill US currently operates over 100 sportsbooks across the US, including land-based, online and mobile platforms.

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