SuperSeven partners Intelitics for new affiliate programme

SuperSeven partners Intelitics for new affiliate programme

Performance marketing and analytics platform provide Intelitics has linked up with Bet Seven Online to power the performance marketing platform for the online gambling operator’s Super Seven brand.

Published 18th February 2021

Intelitics will provide the SuperSeven Affiliate Programme with its data-driven premium product suite and platform, which the operator will use to manage all affiliate and paid media activity.

The platform and product suite will also provide SuperSeven’s publisher partners with access to real-time data and analytics, as well as pixel tracking to manage their own campaigns and monitor their effectiveness.

“We decided to partner with Intelitics as we put great value and importance on the ability to analyse campaigns,” SuperSeven’s head of affiliates Hanna Dahl said.

“Providing publishers partners with real-time data within our affiliate platform has been a priority, and with Intelitics we can do this.

“Not only that, but through Intelitics we can offer our affiliate partners a modern back office including features such as media options and important stats and data, all from a single platform and portal. This is a great collaboration and one that will allow us to build lasting partnerships with affiliates.”

Allan Petrilli, vice president of sales at Intelitics, added: “We are honoured to have been selected by Bet Seven Online to provide the platform and suite of products required to operate not only their affiliate programme for its SuperSeven brand, but all of their paid user acquisition.

“Our platform has been designed so that it is incredibly easy to manage and use for both operators and affiliates, with unrivalled access to real time data at its heart. This gives operators and affiliates the power to see how their campaigns are performing and adjust course if need be.

“We are really excited to be playing such a central role in the future of SuperSeven and look forward to seeing the operator onboard plenty of affiliate partners over the coming months and years.”