Stakelogic links up with First Look Games

Stakelogic links up with First Look Games

Games developer Stakelogic has become the latest company to join First Look Games as part of an effort to boost its marketing activity.

Published 17th January 2020

The partnership will enable Stakelogic to gain direct access to hundreds of online casino affiliates for the first time, sharing with them details and assets about its current slots and upcoming game launches.

This includes game information sheets and marketing assets like logos, images and videos, which are uploaded to the First Look Games Library and can then be downloaded individually or in bulk by affiliates.

Stakelogic will also be able to use First Look Games Premium to upload assets about new game launches two weeks before they go live. Select affiliates can access this information to create content and publish it as soon as the game hits operator portfolios.

In addition, First Look Games also allows developers to push notifications about network promotions, bonus campaigns and operator partnerships to affiliate members.

“Affiliates are one of the most powerful marketing channels for online casino developers and First Look Games is the absolute best way for us to gain direct access to the top publishers writing about the sector,” Stakelogic chief executive Stephan van den Oetelaar said.

“We believe this partnership will help us take Stakelogic from a rising star developer to a titan of the industry, making more players aware of the highly entertaining and fantastically innovative titles that we develop and launch.”

Tom Galanis, founder of First Look Games, added: “I’d like to welcome Stakelogic to First Look Games, a rising star game developer that has already made its mark with hugely popular titles such as Black Gold Megaways and Book of Charms Quattro.

“It is a great addition to First Look Games and will provide our affiliate members with even more games and promotions to write about and share with their players, providing the developer with incredible brand and product exposure.”