Sky Infotech launches affiliate programme with Income Access
Published 20th July 2020
Under the arrangement, Income Access’ affiliate software platform will be used to power the new SkyInfoPartners programme.
Through its integration with Income Access, the SkyInfoPartners programme and its affiliates will leverage reporting and tracking technology to make strategic marketing decisions based on performance data.
Affiliates will have access to a range of assets such as custom creatives, while the SkyInfoPartners team will also provide affiliates with support to ensure swift response times.
Affiliates will have the opportunity to promote Bet4Plus and its list of wagering options for both sports and esports, including popular titles such as Call of Duty, Counter-Strike, Dota 2 and League of Legends.
“Income Access sets the industry benchmark for reliable affiliate reporting technology, and our new partnership is an important step forward for the SkyInfoPartners programme and our affiliates,” SkyInfoPartners’ chief operating officer Andrew Marthers said.
“We’re excited for the continued growth of our brands as more players become aware of the unique benefits of their individual offerings.”
Tara Wilson, senior vice president and general manager at Income Access, added: “We’re very happy to partner with Sky Infotech and support the launch of the SkyInfoPartners programme.
“It’s always exciting to work with a team that’s committed to creating quality products and satisfying the needs of its customers.”